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Project & Support UAE Shopify Plus

Nayomi Dream

Dream storefront

Dream is Nayomi's sister brand, focused on girls' nightwear and loungewear across the UAE and Saudi Arabia. The Shopify storefront shares Nayomi's operational backbone while carving out its own softer identity.

Client Jamjoom Fashion
Role Project Manager
Market UAE — Saudi Arabia
Date 2025

My Role

Extending the Nayomi family into loungewear

I help manage the Shopify build and ongoing support for Dream, Nayomi's sister brand focused on girls' nightwear and loungewear across the UAE and Saudi Arabia.

Dream — My Role

The Brief

A softer, younger sister brand

Dream needed its own identity distinct from Nayomi while sharing the same operational backbone — fast checkout, flexible payment options, and a storefront built for two markets at once.

Dream — The Brief

Result

A dedicated home for Dream's loungewear line

The result is a focused, easy-to-shop storefront serving both the UAE and Saudi Arabia, with free delivery and installment options built in from day one.

Dream — Result

Get in Touch

Open to new opportunities, collaborations, and conversations. Feel free to reach out.